Are your athletes ... ...

ATHLETE TOUGH?

The ATHLETE TOUGH Handbook & Video Series

“Leadership. Coaches demand it; teams need it, future employers look for it, and our communities thrive from it.”

“Being ATHLETE TOUGH is defined by the actions you take when your performance matters the most.” – Bo Hanson

Many of the books or programs available on mental toughness are written by psychologists in a language that is hard to understand and even harder to put into practice. Many, many coaches have shared with us that they struggle with how to develop resiliency in their athletes. So the  ATHLETE TOUGH Program was developed to answer this call. It is practical and relevant. It is written for coaches and athletes by a coach, athlete and consultant all wrapped up in one, Bo Hanson.

ATHLETE TOUGH Handbook & Video Series offers proven strategies to help improve your athletes’ mental toughness and grit.

But don’t just take our word for it, take a look for yourself.

What’s Included?

An electronic, customized copy of the ATHLETE TOUGH Handbook. This allows you to economically print the number you need for your whole team (up to 40 copies for the athletes and people you work with).

The ATHLETE TOUGH Video Series with additional content and personal stories which can be accessed through an individualized secure login account for Vimeo.

We have complete faith in our product so we offer you a 100% money back guarantee.

The ATHLETE TOUGH Program is priced at $179.

What’s Included?

  • An electronic, customized copy of the ATHLETE TOUGH Handbook. This allows you to economically print the number you need for your whole team (up to 40 copies for the athletes and people you work with).
  • The ATHLETE TOUGH Video Series with additional content and personal stories which can be accessed through an individualized secure login account for Vimeo.
  • We have complete faith in our product so we offer you a 100% money back guarantee.
  • Additional bonuses such as attending a dedicated webinar with author Bo Hanson, a suite of articles, videos and client stories that we share with you via email.

This is what it takes to be ATHLETE TOUGH.

Tough athletes block out distractions such as the scoreboard, crowd or opposition and focus on what they need to do to produce the best outcome.

Tough athletes focus their energy on what they can control.

When one goal has been achieved, tough athletes raise the standard for themselves and set a new goal, constantly stretching and challenging their comfort zone.

Tough athletes never leave a practice session incomplete.

Mental toughness is not a mythical quality possessed by only a few. It is a teachable skill and there are proven strategies to develop your athletes to be ATHLETE TOUGH.

This is what it takes to be ATHLETE TOUGH.

  • Tough athletes block out distractions such as the scoreboard, crowd or opposition and focus on what they need to do to produce the best outcome.
  • Tough athletes focus their energy on what they can control.
  • When one goal has been achieved, tough athletes raise the standard for themselves and set a new goal, constantly stretching and challenging their comfort zone.
  • Tough athletes never leave a practice session incomplete.
  • Tough athletes look for feedback which is going to help them improve. Even if the feedback is difficult to hear.
  • Mental toughness is not a mythical quality possessed by only a few. It is a teachable skill and there are proven strategies to develop your athletes to be ATHLETE TOUGH.

ATHLETE TOUGH is brought to you by Athlete Assessments but we have created a dedicated website for our new and exciting project. Take a look at a sample chapter and video, read up about the author and find out why ATHLETE TOUGH is the must have program for developing your athletes’ mental toughness.

At Athlete Assessments, we’re here to provide you with excellence in service and to help you be your best. If there is anything we can assist you with, please  Contact Us.

ATHLETE TOUGH Program Testimonials

We could spend money on flashy advertising, but we know as well as you do that honest feedback directly from clients is the most reliable and credible way to gauge how good a product or service really is.

Athlete tough

Handbook & Video Program

$179

Mental toughness is not a mythical quality possessed by only a few. It is a teachable skill and there are a proven strategies to develop your athletes to be ATHLETE TOUGH.

“Being ATHLETE TOUGH is defined by the actions you take when your performance matters the most. In the heat of battle or when all seems lost, those who stay in the game are those who never lose sight of why they are in the game in the first place.”

This is what it takes to be ATHLETE TOUGH.

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Bo Hanson

Senior Consultant & Director

Bo Hanson’s career within the sport and the business sector spans over 25 years, delivering leadership, management, and coach development. In addition to his own athletic career comprising of four Olympic appearances and including three Olympic medals, Bo has worked for many years with coaches and athletes from over 40 different sports across the globe. Bo was also the winner of the Australian Institute of Training and Development (AITD) 2023 Award for L&D Professional of the Year, for his dedication to L&D and transformational work across various industries.

After a successful career in sport including four Olympics and three Olympic Medals, Bo co-founded and developed Athlete Assessments in 2007. Bo now focuses on working with clients to achieve their own success on and off ‘the field’, and has attained an unmatched track-record in doing exactly this.

Headshot Bo
BoRowing-Atlanta Olympics

Now, watch us interrupt him for a round of quick fire questions.