It is with great pleasure that the company group for Athlete Assessments and Team8 People, announce that Rebekah Box will be stepping into the role as Chief Executive Officer of Team8 People. Rebekah has been with our company group for over five years, and during that time has demonstrated exceptional professional development, and personal investment in the growth and success of both companies, working closely with our internal teams and clients to deliver this.
CEO of Athlete Assessments (and Director of Team8 People), Liz Masen, shared, “It is truly rewarding to see such substantial growth and opportunities develop in the great work that we do, and even more fulfilling to see someone who has been so dedicated to the business step into this leadership position. I am truly excited about what Rebekah can continue to contribute and build, and look forward to all that is ahead for her, our team, and the exceptional clients we are invested in.”
Importantly, for those who know and work with Rebekah through Athlete Assessments, she will be retaining a strategic role as a Business Specialist, which will include attending conferences and maintaining key client relationships, some of which are across both companies.
As detailed by Liz Masen, “Sport and business have many points of alignment with driving performance, and both rely on winning with people. Team8 began well over 25 years ago and was our first company to deliver leadership and corporate training programs in Australia. Athlete Assessments was started in 2007 to bring sport-specific DISC Profiling to the global market and harnessing the benefits of ‘getting the people side right’ to consistently win. In 2020, our company group founded Talisman People with another investor consortium, to apply the principles and strategies of high-performance sport, specifically to the mining and resources industry.”
“In only a few short years, Talisman People clients achieved exceptional turnaround in production and safety measures, a testimony for the effectiveness of our programs and again demonstrating the power of investing in people to achieve success. Following the tremendous results of this business, we bought-out the other shareholders to wholly own the company in August last year and renamed it Team8 People. With this acquisition, we have restructured the company group to merge Team8 and Team8 People to continue to provide exceptional development programs and assessments to business and industry, and Athlete Assessments continues to be a global leader in the sports industry. While I have loved being the CEO of Team8 and Athlete Assessments, we recognize the need to have someone lead the ‘new’ Team8 People, and I will remain in my position with Athlete Assessments.”
Liz Masen added, “Knowing the close working relationship between Team8 People and Athlete Assessments, both companies will prosper with shared knowledge and expertise.”
Rebekah concluded, “Since joining the company group, I’ve had the privilege of contributing to and learning from all areas of the businesses, driving new initiatives, and building strong and meaningful partnerships. I’m thrilled to lead Team8 People into this next stage of growth, and am appreciative of the opportunity to do so.”
Founder and Director of Team8 People and Athlete Assessments, Bo Hanson, shared “We have every confidence in Rebekah, her skills and experience, and proven track record of being a consistent top performer in our group of companies. As the CEO of Team8 People, I know this business will continue to go from strength to strength under her leadership. 2025 is set to be a great year with many, many more come.”
Liz Masen added, “As we say at Athlete Assessments, ‘Equipment doesn’t win Championships, people do.’ and we have exceptional people.”
About Team8 People
The ‘new’ Team8 People consolidates the businesses of Team8 with the now 100% owned Team8 People (formally known as Talisman People). This restructure and acquisition retains the exceptional operational management from across both businesses, and our clients can be assured of the consistent, first-class services they have relied on for decades. With the newly appointed CEO, great things are ahead with our continued commitment to leveling up our clients’ experiences, and providing innovative tools and services for personal, professional, and leadership development.
Team8 People benefits from being based on over 25 years experience, and was founded by Bo Hanson to support businesses in helping their team and leaders achieve levels of excellence. Team8 People believes people are the critical element in a team’s winning equation.
Team8 People offers the most comprehensive behavioral assessment tools through our proprietary Team8 DISC and TeacherDISC Profiles. By integrating these tools into tailored development programs, we enable organizations to achieve significant and lasting improvements in performance. Our commitment to creating winning outcomes has made us a trusted partner for organizations across Australia, and globally, specializing in working within business, education, and mining, construction, and resources industries. Discover how Team8 People can support you in getting the best performance out of your people.
The name Team8 People carries a profound connection to its roots and purpose. It draws inspiration from the founder’s background as a four-time Olympic rower. Success in a Rowing Eight—a boat powered by eight athletes moving in perfect harmony—depends entirely on teamwork, trust, and synchronized effort. This embodies the essence of what Team8 stands for: high-performance collaboration and the pursuit of collective excellence. Additionally, the name is a clever play on the word Teammate, emphasizing the importance of relationships, comradery, and shared goals in achieving and sustaining success as a team or organization. Team8 People symbolizes the belief that great teams achieve remarkable outcomes when individuals align their strengths and efforts toward a common purpose.
About Athlete Assessments
Athlete Assessments was founded in 2007 by Bo Hanson, four-time Australian Olympian and three-time Olympic bronze medal winner in rowing. Prior to retiring from his competitive career in 2004, Bo became an expert in DISC behavioral theory and application through his corporate training and development qualifications and experience. At that time, DISC Profiling was most relevant to those in the business world and while the lessons and tools were still useful to Bo as an athlete, he observed that it wasn’t designed to meet the specific needs of sport.
Athlete Assessments created the world’s first suite of behavioral profiling tools specifically for athletes, coaches, and sports administrators to improve performance, enhance cohesion and communication, and help individuals and teams reach their true potential. Recognizing the need for better understanding the ‘people side’ of sport in order to achieve and sustain success, Athlete Assessments continues to be the leading provider of sport-specific behavioral profiling tools and performance consulting services. Almost 20 years on, Athlete Assessments are trusted by leaders in sport, working with some of the world’s best sport psychologists, performance consultants, coach developers, and universities; along with some of the top Olympic, Paralympic, National, Professional, State, and US College Athletics Departments and teams, helping them get the people side right.
Over the last two decades, Athlete Assessments has continued to innovate and extend on their portfolio of services and products available. We’re incredibly proud of our existing track record helping clients get the people side of sport right.
https://www.athleteassessments.com/
CONTACT
Rebekah Box – Rebekah.box@team8.com.au
