Are you mad that it’s March already? Well don’t get mad, get reading!Here’s our first update for 2017 covering some of the most relevant topics in sport in our latest articles and videos. Welcome to our March newsletter.

Planning for life after sport for elite athletes is an important topic that is gaining momentum in the media, and rightly so. We weigh in on the discussion of “athlete transition” and take a different prospective than what many others are taking. We have a very clear philosophy on this and share more in this article. Read it here.

Stepping out of your comfort zone is an important component to growth, personal development and achieving success. As Coaches, we continually encourage our athletes to get comfortable with the uncomfortable in order to expand skill development and improve results. However, there is a big difference between creating experiences that are uncomfortable and those that are unsafe. In this video, Bo explains the important differences between being unsafe and being uncomfortable. Watch now.

We shine the spotlight on Licensed Psychologist, Dr. Justin Anderson for insights into his very successful sport psychology practice in Minnesota, his background and how he got to where he is today. He busts the myth that an athlete needs to have deficits in their mental game before they can seek support and shares how many of his clients are driven to ‘be better’. To be the best, you’ve got to work with the best. Read more.

When we look at the teams who achieve success time and time again, it’s rarely due to what you can see from the outside. In fact, the best teams all have key non-negotiables in common that may not be what you expect. Backed up by research, these must-haves are what result in consistently winning championships. Find out the 5 Must-Haves.

Associate Professor Dr. Robert Mathner leads the Sport Management School of Hospitality, Sport and Tourism Management at Troy University, Alabama. He has been very generous with his time in providing a personal and professional insight into the lessons he has learned in his own career and how this influences the student experience they provide in his program. You can read our article about Dr. Mathner’s program ‘Role-modeling Success Strategies in Sport Management’ and we also share the extended interview transcript in the Q&A.

9 THINGS TOUGH ATHLETES DO (Free Workbook to Download)
We have been loving the phenomenal feedback from our clients who have purchased the Athlete Tough program. But what about those who literally have zero budget or not quite sure what it is about and want a tiny taste? Well, we’ve developed a fun and effective mini-Workbook to get you started titled ‘9 Things Tough Athletes Do’. Actions speak louder than words so take action now to download your copy of this FREE workbook! Get it now.

The 2016 National Association of Colleges & Employers Job Outlook survey results have been released since our last newsletter and there have been some interesting patterns emerging. In this article we look at what skills employers are specifically looking for in college graduates and match this to the research on what skills millennials are interested in developing. The leading universities are ensuring their students have these developed by the time their students graduate. Are you? Read more now.


  • Women’s Basketball Coaches Association Convention, Dallas TX
    Athlete Assessments will be at the 2017 Women’s Basketball Coaches Association Convention from Thursday, March 30 – Sunday, April 2 with Bo Hanson returning to present on the topics “Recruiting for What Your Team Really Needs: Improving Recruiting Success” and “When Talent isn’t Enough: Game Plan for Winning with People”. The Convention will take place at the Sheraton Dallas Hotel in Dallas, Texas. Athlete Assessments will also be exhibiting at Booth B. Find out more and we’ll see you there.

  • NCAA Women’s Coaching Academy, Denver CO
    The NCAA Women Coaches Academies are on once again from May 31 – June 3, and June 15 – June 18 in Denver, Colorado. Liz Hanson will be presenting sessions on CoachDISC and Coaching Styles, Knowing Your Values, and Communication Strategies. Find out more. 
  • Camp Elevate – For Coaches on the Rise, Allendale MI
    Athlete Assessments’ Bo Hanson is speaking about what it takes to be Athlete Tough at Camp Elevate – a summer camp for creative, innovative and “people-first” Coaches who are committed to their personal and professional development beyond the X’s and O’s of their sport. The camp will take place from June 1-4 at Grand Valley State University in Allendale, Michigan. Find out more.

In January, our newest team member joined Athlete Assessments – Darryn Dyer! With five years’ industry experience and a background in logistics, Darryn has come on board as our assistant accountant. An avid cricketer, squash player and golfer (*2nd best in our office according to his brother and our Business Manager Laren Dyer!), Darryn said he is loving being part of our team already and enjoying the atmosphere in our office.

Want to be kept in the loop? Check us out on Facebook and Twitter for regular updates.

We’ll sign off for now with some of our favorite quotes to continue the momentum of an outstanding year.

“Commitment; staying loyal to what you said you were going to do long after the mood you said it in has left you.”
 – Orebela Gbenga

“One day, or day one – you decide.”
 – Unknown

“We can complain because rose bushes have thorns, or rejoice because thorn bushes have roses.”
 – Abraham Lincoln

As always, if there is anything we can assist you with, we’re absolutely dedicated to providing exceptional value and service so please feel very welcome to get in touch.

My very best,
Liz Hanson and the Athlete Assessments Team

At Athlete Assessments, we’re here to provide you with excellence in service and to help you be your best. If there is anything we can assist you with, please Contact Us.

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