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Recognizing strengths in DISC Profiles: 5 Minutes with Bo Hanson

Bo Hanson
4x Olympian, Director, and Lead Consultant

In this 5 Minute with Bo Hanson, Bo talks about recognizing strengths in DISC Profiles. Coaches can often see their athletes’ limitations, but can overlook their strengths when it comes to behaviors.

Recognizing strengths in DISC Profiles

Our role at Athlete Assessments is to help people become more self-aware. When you complete your CoachDISC or AthleteDISC Profile, you are essentially given the tools you need to become truly aware of the behaviors that help you and those that can be limitations.

Bo references a recent case where he was working with a young athlete who had just completed her AthleteDISC Profile. During their consultation, Bo discovered that all of the behaviors she had previously seen as being a limitation in her sport, were in fact behaviors that could be her greatest strengths.

This athlete was high in her level of S and C. Previous Coaches suggested this meant she lacked the necessary aggression, competitiveness and will to win needed to be successful. But, her strengths were her ability to persevere, to be a selfless team member and to follow structure and game plans well. These were all qualities that could actually create great results and assist this athlete in becoming very successful.

As a Coach, when you work with an athlete it is easy to see their limitations, but the more you focus on them, the more negative the athlete will feel about themselves. Everyone has limitations and some Coaches focus on pointing out what they are in the hope that they will miraculously improve. However most research suggests that we are far more effective when we focus on our strengths.

Bo challenges Coaches to look at their athletes, notice the behaviors they display and find ways to use these strengths for the betterment of the team through nominating them an appropriate Non-Technical role.


At Athlete Assessments, we’re experts in the people side of sport. We know sport and live high-performance every day. Our reputation and proven success at the elite level speaks for itself. The results that our National, Olympic, Professional and Collegiate team clients achieve directly reflects their focus on getting the people side right.

Looking to catch up?
You can watch all videos in the 5 Minutes with Bo Hanson series.

At Athlete Assessments we’re here to provide you with excellence in service and to help you be your best. If there is anything we can do to be of service, don’t hesitate to contact us.

You can watch all videos in the
5 Minutes with Bo Hanson series.

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Where so many other factors in sport, across sports programs and organizations are very similar, managing the ‘people side’ well differentiates the mediocre and truly great. DISC Profiling will take your team’s performance to the next level, allowing you to get ahead and stay ahead.

Our team packages include DISC Assessments plus importantly, a series of consultations via video conference. Our goal is to use the information of the DISC profiles to the benefit of your program and coaching and make it as useful and practical as possible.

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Bo Hanson

Senior Consultant & Director

Bo Hanson’s career within the sport and the business sector spans over 25 years, delivering leadership, management, and coach development. In addition to his own athletic career comprising of four Olympic appearances and including three Olympic medals, Bo has worked for many years with coaches and athletes from over 40 different sports across the globe. Bo was also the winner of the Australian Institute of Training and Development (AITD) 2023 Award for L&D Professional of the Year, for his dedication to L&D and transformational work across various industries.

After a successful career in sport including four Olympics and three Olympic Medals, Bo co-founded and developed Athlete Assessments in 2007. Bo now focuses on working with clients to achieve their own success on and off ‘the field’, and has attained an unmatched track-record in doing exactly this.

Headshot Bo
BoRowing-Atlanta Olympics

Now, watch us interrupt him for a round of quick fire questions.